Automated ‘Health, Wellness, and Allowances’ - the Next Big Thing for Employee Happiness and Retention
Cynthia Vinney
Market Insights
June 14, 2024
12 min read

Employee wellbeing is more than just a buzzword. It’s a strategic priority that can make or break your business success in the post-pandemic era.

As employees face unprecedented challenges and uncertainties, they need more than just a paycheck from their employers. They need support, flexibility, and choice when it comes to their health and wellness needs.

That’s why many forward-thinking businesses are adopting automated ‘health, wellness, and allowances’ (HWA) programs, which are designed to provide employees with personalized and flexible benefits that cater to their physical, mental, and financial well-being.

What are HWA programs and how do they work?

HWA programs are essentially digital platforms that allow employees to access a variety of well-being services and products, such as fitness apps, online counseling, health insurance, wellness coaching, and more. Employees can choose the services and products that suit their needs and preferences, and receive a monthly allowance from their employer to cover the costs.

HWA programs are powered by artificial intelligence (AI) and data analytics, which enable them to offer customized and relevant recommendations to employees based on their profile, behavior, and feedback. HWA programs can also integrate with other HR systems and tools, such as payroll, performance management, and employee engagement surveys, to create a holistic and seamless employee experience.

What are the benefits of HWA programs for employees and employers?

HWA programs offer several advantages for both employees and employers, such as:

  • Increased employee satisfaction and loyalty: Employees appreciate having the autonomy and flexibility to choose the wellbeing services and products that work best for them, and feel valued and cared for by their employer. This can boost their morale, motivation, and commitment to the organization.
  • Improved employee health and performance: Employees can access a wide range of well-being services and products that can help them improve their physical and mental health, reduce stress, and prevent burnout. This can lead to better productivity, creativity, and collaboration at work, as well as lower absenteeism and turnover rates.
  • Reduced costs and complexity: Employers can save time and money by using a single platform to manage and monitor their employee wellbeing programs, instead of dealing with multiple vendors and contracts. They can also leverage the AI and data analytics capabilities of HWA programs to measure the impact and ROI of their wellbeing initiatives and optimize them accordingly.

How to implement HWA programs in your organization?

If you are interested in adopting HWA programs in your organization, here are some steps you can take:

  • Assess your current employee wellbeing situation and needs: Conduct a survey or focus group to understand the current state of your employee wellbeing, and identify the gaps and opportunities for improvement. You can also benchmark your wellbeing practices against your industry peers and competitors, and learn from their best practices and challenges.
  • Research and select a suitable HWA platform: Compare and evaluate different HWA platforms available in the market, and choose the one that meets your budget, goals, and expectations. You can also look for reviews and testimonials from other clients and users, and request a demo or trial before making a final decision.
  • Communicate and promote your HWA program to your employees: Launch and introduce your HWA program to your employees, and explain the benefits and features of the platform. You can also create a marketing campaign to raise awareness and interest among your employees and use incentives and gamification to encourage participation and engagement.
  • Monitor and evaluate your HWA program: Track and analyze the usage and feedback of your HWA program, and measure the outcomes and impact on your employee wellbeing and business performance. You can also solicit suggestions and feedback from your employees, and make adjustments and improvements to your HWA program as needed.

One of the best HWA platforms in the market is GoKlaim, which is trusted by hundreds of businesses and thousands of employees across the world. GoKlaim offers a simple, smart, and secure way to manage your employee wellbeing program, and provides a wide range of eligible expenses that your employees can claim, such as fitness apps, online counseling, health insurance, wellness coaching, and more. GoKlaim also has a user-friendly app that allows your employees to file their claims easily and quickly, and rollover their unused balance to the next year. GoKlaim also has a powerful AI and data analytics engine that can offer personalized and relevant recommendations to your employees, and help you measure and optimize your wellbeing program.

If you want to learn more about GoKlaim and how it can benefit your organization, you can visit the website and request a demo or contact sales. You can also download their app and try it out for yourself. GoKlaim is the ultimate solution for employee well-being and retention, and it can give your organization a competitive edge in the post-pandemic era. Don’t miss this opportunity to boost your employee happiness and retention with GoKlaim.